Week 2 EOC: Boston Consulting Group - Video Games

The Xbox 360 on the BCG Matrix is a cash cow. The constantly come up with products just to make some quick cash. The Playstation 3 is also on the cash cow side but a bit higher because of their built in Blu Ray feature which is nice. The Nintendo Wii is definitely a cash cow. Not much people by their products but you may see a commercial from them almost ALL THE TIME. I believe mobile games are becoming more and more popular. Everyone who owns a smart phone, iPod or iPhone have at least one game if not more that they play, Angry Birds is one that everyone plays and in my opinion I think mobile device games are in the star section on the BCG Matrix.